Seattle Search Engine Optimization Company
Search Engine Optimization (SEO) is the process of improving the volume and/or quality of traffic to your Web site from Search Engines. This is done on the unpaid area of the Search Engine, referred to as organic search results. We begin by analyzing your existing site, and from that develop a cohesive strategy for your target markets. Implementation is done through the use of highly-skilled optimizers armed with best-of-breed tools right here in Seattle. We are your Seattle Search Engine Optimization Company.
Local Optimization
Local search targeting is key for many businesses. Local searchers are more likely to convert to customers for businesses in their area. PageSpike can help you get to the top of your area.
Link Building & Optimization
Quality links to your Web sites are important in building high quality search results, which may either greatly help or hinder your search rankings. Our specialist will create links where needed, find and eliminate the links that are hurting your rankings, and will identify your best performers.
Technical Web site Analysis
Our technical Web site analysis deals with a number of aspects of your site. There are hundreds of things we can do to make your site more accessible to search engines, which often have the added benefit of making it more accessible to users.
Marketing Web site Analysis
In addition to looking at the structure of your Web site, we look at the content to make sure that it is descriptive enough to be found by your customers.
Search Engine Marketing
Search Engine Marketing (SEM) is a pay per word program typically referred to as Pay Per Click (PPC) or Sponsored Links. As the name might imply, these are paid placements to drive traffic to your Web site. SEM can be a very effective way of driving traffic to your site, and our experience in the industry can help you yield the maximum impact from your ad dollars. We can create a Google Ad words Pay Per Click campaign where we help with Initial Ad Setup, Bid Pricing, Key Word Selection and Optimization. There are a variety of services we can offer, from managing your ad budget for you to arming you with the knowledge you need to maximize your campaigns on your own.
Research & Analytics
Keyword Research
Key words and phrases are the words that users type into the search engines to find what they are looking for. It is important to identify who your target audience is and exactly what they are typing, before initiating an online strategy. Once we help you identify what your ideal keywords and phrases are, we carefully craft them into your Web site to boost your search engine ranking and the relevancy for your customers. It is always amazing to see the many different ways that users find similar subject matter. We take great care in identifying what words & phrases work best for your individual business and implementing them into your strategy.
Web Traffic Analysis
As Defined by Wikipedia: "Web analytics is the measurement, collection, analysis and reporting of internet data for purposes of understanding and optimizing web usage." Most people have Web traffic statistics available to them (even if they don't know it), but have no idea how to analyze the contents. Our optimization specialists have custom tools and the knowhow to analyze not only what is happening on your site, but why your potential customers never got there.
